The art of advertisment

by Anna Blanch on March 8, 2011

Left 
     Brain

I am the left brain.
I am a Scientist. A mathematician.
I love the familiar. I categorize. I am accurate. Linear.
Analytical. Strategic. I am Practical.
Always in Control. A master of words and language.
Realistic. I calculate equations and play with numbers.
I am order. I am logic.
I know exactly who I am.
Right        
Brain
I am the Right Brain.
I am creativity. A free spirit. I am Passion
Yearning. Sensuality. I am the sound of roaring laughter
I am taste. The feeling of sand beneath bare feet.
I am movement. Vivid colours.
I am the urge to paint on an empty canvass.
I am a boundless imagination. Art. Poetry. I sense.  I feel.
I am everything I wanted to be.

Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel
Chief Creative Director: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Yariv Twig
Art Directors: Gil Aviyam, Dror Nachumi
Illustrators: Gil Aviyam, Lena Guberman
Copywriters: Sharon Refael, Oren Meir
Via: AdGoodness and Mark Meynell

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  • http://newbreedofadvertisers.blogspot.com/ Sam Van Eman

    I can't tell if I'm drawn to the following point because of my own brain, but it seems, visually, as though the artist gave more attention to the right brain. At least in the first two images, the graphics extend beyond the actual right brain hemisphere and onto the page, whereas the left brain graphics are contained (and utterly boring). Is that how a left-brain thinker sees his or her own self?

    Just curious.

    My recent post Vegetarians- dont look This is a carnivores delight

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